No Sports Coupe in Geneva - Alfa Romeo Bulletin Board & Forums

 
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post #1 of 3 (permalink) Old 03-13-2017, 02:05 PM Thread Starter
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No Sports Coupe in Geneva

Making Stelvio real, FIAT makes priorities clear, and SUV for merica!
Sporting heritage my ___
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post #2 of 3 (permalink) Old 03-20-2017, 11:57 AM
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Hey, maybe we'll see it in New York. Or not.

But don't blame them for prioritizing the SUV. That's where the money and the growth is. Look at Porsche. People said the same thing about their sporting heritage when Cayenne and Macan came out, but profits from those product lines are keeping their niche sports car business afloat.

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Gone: 1987 Milano Verde 3.0, 1962 Giulietta Spyder
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post #3 of 3 (permalink) Old 03-20-2017, 12:31 PM Thread Starter
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I don't blame FCA for prioritizing SUVs, econo cars and whatever paraphernalia they call heritage.... or anything they want to do with their business. It's their business.
But, actions show they've clearly no focus on motorsport.
Alfa is a brand steeped in motorsport heritage, while FCA chooses to capitalize on association with this past. They try to harvest a dried up plantation, while planting no seed. Good luck with that strategy!
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